Hello! Like other technology-intensive fields, the introduction of Artificial Intelligence and Machine Learning is causing a tectonic shift in the online gambling industry. By offering predictive insights and tailored gaming experiences for each player, AI and ML technologies are already creating a new standard in game development, personalisation of the gameplay experience, player engagement and customer support. The gambling industry is also harnessing ML to predict and detect patterns of compulsive gambling and offer preventive measures and treatment using AI. Dmitry Starostenkov, CEO at EvenBet Gaming, believes that igaming companies can’t beat the AI revolution, and should embrace the change and use it to their advantage. Find out more in the article on iGB! |