The secret to killing SAPA as a creative

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Hi  ,

It’s been a minute since you last heard from me. 

I and the team were quite occupied this week, which is why I didn’t send a mail on Monday. Anyway, happy democracy day in arrears. P.S Don’t forget to get your PVCs o

Today, I want to share a secret that will help you kill SAPA as a digital creative.

As creatives, one sure way to keep making money is to keep getting gigs or new clients. Without new gigs, there is no money flowing in and garri now becomes your best friend. 

However, there are a few creatives that know how to keep gigs coming in consistently. They are the “ballers” who never seem to be short of work, and/or money, and are able to achieve this because they know and follow a secret.

The secret is Lead Generation.

In simple terms, a lead is a person or business who is interested in your service/product. They need the service you can provide, and are willing to pay for it. However, you need to convince them that your product or service is the best solution that they need.

Think about it like this, if you had a physical store and you wanted to make more sales, what would you do? Well, the first step, will be to get more people into your store.

It doesn’t matter how good your product is if no one walks into your store to look at it. That’s why if you visit a big market like Alaba market or Dugbe, you’ll meet boys on the road who will keep shouting in your face and dragging you to their store. 

In essence, they are generating leads for the store owner.

The internet is our own Alaba market because there are thousands of people trying to sell the same thing you sell. Thus, you need a system that drags potential clients to come and see your work and talk to you. 

You need a way to get the right people’s attention and keep them interested in your services, til they are ready to buy. 

Before, I go, I need you to honestly answer this question. Do you have such a system?

If a client was looking to hire someone that offers the exact same skill you offer, do they have a way to find you online?

In my next mail, I’ll be sharing some simple systems you can set up to attract clients and get them ready to buy from you. 

I call it THE CRAZY LEAD ATTRACTION SYSTEM.

It’s a powerful system that works like kayanmata to keep leads streaming into your DM every day if you use it well.

Trust me, you don’t want to miss it. 

See you soon,

Favour.

P.S If you have not been engaging and making friends in the TFP community, you are wrong o. Who knows whether the love of your life is on the group laidat. Oya, goan say hi.

If you have any questions, you can reach us by email at favour@thefavourphronesis or send us a DM via WhatsApp

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