Give students a smooth path to upgrade to higher-tier pricing plans while they’re engaged with your course content and boost your earnings.

Highlight locked premium content. Show course content available only on higher-tier plans right in your course program. When students click it, they’ll see a prompt to upgrade to unlock your premium course materials. This creates a feeling that there’s more to gain on a higher-tier pricing plan and drives your conversions.

Promote upgrades with the “Plan” element within lessons. Add a brief description showcasing the value of your higher-tier plan or special offer. For instance, when students struggle with a specific topic or lesson, prompt them to switch to your Pro plan to access a private community and Q&A sessions to help them stay on track. This will help you frame the upgrade as a natural next step rather than a pushy sales pitch.

In any case, students can upgrade and pay instantly, and all changes are automatically recorded in their course history.

Here’s how you can set this up:

• In your course settings, enter a fixed upsell amount or enable automated upgrade cost calculation. Then, turn on the “Show course content available with other plans” toggle.
• In the lesson builder, add the “Plan” element and customize its content.

Now even students using your free plan can upgrade effortlessly.

Encourage repeat purchases by enriching your recommended course previews. In your course settings → “Recommendations,” add a detailed course description with a standout title and an image slider to showcase its key benefits and outcomes. 

When a student clicks the “Learn more” button, they’ll see a rich, visually appealing course overview and will be able to select a pricing plan and complete their purchase.

To illustrate, your Photoshop course can feature the headline “Three landing pages for your portfolio,” along with before-and-after project examples, testimonials, and a course outline. This builds trust, offers value, and helps you drive purchase decisions.

You can now add captions to your video lessons to support multilingual learners, students with hearing disabilities, or those who prefer reading over watching.

On top of that, you can also allow students to copy selected text within your lessons. Let’s say you are running a programming course. You may keep the theory non-copyable while letting students copy code snippets to help them move faster and prevent errors.

If you need help with setup or have any other questions, contact our tech support team — we're in touch 24/7.